TU Microchip Technology Bad News Letter

The Scenario

In this assignment, you are Peter Street, CEO of AXR (you may use your own name on the documents, however).

Jackson Maulberry, a Research and Development leader for you at AXR, has identified some important improvements in microchip technology that could benefit both your American and Japanese clients. He has delivered presentations on the technology to the engineers and, subsequently, to you directly. You believe the advance in technology would be very important for AXR and its parent company, Japan Motors, and that Jackson has a good plan for integrating the technology into your current engineering practices.

With your approval, Jackson began developing a pitch and planning for a trip to Japan. You know he had been hoping for an opportunity like this since the acquisition, but you have come to realize that “if one of your team members gave a presentation to the Japanese managers, they essentially paid no attention.”

Write a bad news letter to Jackson explaining that he has no reason to pack his bags; his presentation will be delivered to upper-management by a Japan-based colleague. Be sure to lead with a rationale for the bad news, and to develop a resolution that will keep Jackson focused on continuing his good work.

The Assignment

Compose a block paragraph letter on letterhead from CEO Peter Street to Jackson Maulberry.

Your letter should follow best practices and formatting conventions for US business.

Additionally, you must:

Give neutral context

Explain the details, rationale, and stakes

Appropriately deliver the bad news, using our best practices

Reference our case at least 1 time

Control tone, word choice, and flow of messaging

Resolve the scenario in a way that does not require further communication