MGT 401 SEU Best Buy Co Inc Customer Centricity Case Study

Description

Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations. (Lo2)
Explain the contribution of functional, business and corporate strategies in the competitive advantage of the organization. (Lo3)
Communicate issues, results and recommendations coherently, and effectively regarding appropriate strategies for different situations (Lo 6)

Read carefully the case study No 24 from your textbook (Best Buy Co. Inc: Sustainable customer centricity Model?) and answer the following questions:

Identify opportunities and threats as well as strengths and weakness of the company 1pt
What is/are the strategy (ies) used by Best Buy? 1 pt
Explain the contribution of various functional areas of Best Buy Company to its well-being. 1 pt
Determine the issues affecting to the strategic competitive advantage of the company. 1pt
Recommend solutions for Best Buy to improve its competitive advantage. 1pt

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