ASU Financial Analysis of Nike and Adidas Paper

Description

Select two companies that have been public companies for a minimum of 5 years. These two companies should also be primary competitors. You will then perform a financial analysis on both companies using the information covered in chapter 2.

*Before you begin your analysis, you must calculate the financial ratios.*

Your analysis should include the following:

Analyze the liquidity of each of the companies using a minimum of two liquidity ratios.
- Please also include a few sentences discussing the reasoning behind using the ratios you have selected.
Analyze the asset management of each of the companies using a minimum of two asset management ratios.
- Please also include a few sentences discussing the reasoning behind using the ratios you have selected.
Analyze the debt management of each of the companies using a minimum of two debt management ratios.
- Please also include a few sentences discussing the reasoning behind using the ratios you have selected.
Analyze the profitability of each of the companies using a minimum of two profitability ratios.
- Please also include a few sentences discussing the reasoning behind using the ratios you have selected.
Compare and contrast the financial ratios for each company.
Discuss the overall financial health of each company using the financial ratios as your justification.
Discuss which company you would make an investment in based on financial health.
- Be sure to justify your position.

Explanation & Answer:

5 pages

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